Where I live (in the Kitchener Waterloo area), Nones made-up 24% of the region in 2011 (and I would expect that number to be much higher today). Nationally the number of Nones has grown exponentially over the past 40 years from 4% of our population to about 24% as of 2011. As church leaders we can't ignore this - so the topic of Nones has quickly risen among church leaders in all denominations. Questions like ‘What do we need to know’ and ‘what do we do next’ are being asked.